New route

NEW from April 2019 in Düsseldorf

New route, new texts, new speakers

HopOn HopOff tour with Gehry buildings, Joseph Beuys and Fortuna snack bars / "Every stop tells a story"

For eight years, the red double-deckers have been showing how beautiful Düsseldorf is. Now Düsseldorf Tourismus GmbH has fundamentally revised the city tour. Thanks to a new route, the convertible buses can now also travel through the MedienHafen. Guests on the HopOn HopOff tour have box seats for a view of the Gehry buildings. A new stop at the Kunstakademie offers direct access to the museums between the Ehrenhof and the Altstadt. And the Königsallee is now traveled on both sides in order to fully experience the special atmosphere of the shopping boulevard. The new texts, which can be selected by guests via headphones in ten languages, convey an authentic image of Düsseldorf by telling stories: of Joseph Beuys, the Toten Hosen or the Fortuna-Büdchen. The brand outfit of the buses has also been revised and adapted to the design of the new city brand, as have all advertising materials. The season starts on Saturday, March 24, 2018, with four newly branded buses.

With the help of numerous partners, above all the bus companies Willms and Adorf, Düsseldorf Tourismus has developed a new route that makes it easier to experience modern Düsseldorf. More Königsallee, a large loop through the MedienHafen and the new stop at the Kunstakademie - this is how the state capital will be shown from the 2018 HopOn HopOff season. The new official city tour is entitled "Every stop tells a story" or in English: "Every stop has a story".

"It was important to us to present Düsseldorf to our guests exactly as we ourselves find it most beautiful," says Frank Schrader, Managing Director of Düsseldorf Tourismus GmbH. "But we didn't just optimize the route. We also took a self-critical look at all the texts from the guests' point of view and completely revised some of them. Anyone traveling on a HopOn HopOff bus these days expects well-made infotainment and not a telecourse on wheels. Our experience: good stories have a more lasting effect than a string of annual figures because they reach the guests emotionally."